From August 2015 to October 2016 I was head of marketing and PR at fahr(T)raum on a part-time basis.
In particular, I was responsible for the following areas:
- Negotiating the conditions of all advertising services on radio, television and especially magazines, daily and weekly newspapers;
- the graphic creation of all subjects for advertising measures on posters, newspapers, and magazines or social channels;
- the creation of in-house advertising folders and our brochures;
- taking care of the website and helping to create the monthly newsletter;
- the design and formulation of press releases;
- taking care of the social channels, in particular, the promotion of events via these channels;
- Planning and implementation of direct marketing measures;
- Maintaining personal contacts with key multipliers or business partners, press representatives, associations, etc .;
- Representing the company as well as planning and accompanying participation in trade fairs, events, and sponsoring events.